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Sunday, September 13, 2015

Audi outsold by BMW, Mercedes in August amid China woes

BERLIN: Audi sold fewer cars in August than luxury rivalsBMW and Mercedes-Benz as Volkswagen's flagship brand has been harder hit by falling demand in China than its German peers. 

Audi said on Thursday that its total sales rose 2.7 percent last month from a year earlier to a record 128,650 cars and sport-utility vehicles, helped by double-digit growth in Germany and the United States. 

Its sales year-to-date were up 3.4 percent at a record 1.18 million.


 READ ALSO: Mercedes Benz India begins local assembly of CLA, GLA 


CHENNAI: Mercedes-Benz India has announced the local assembly of two of its best-selling models - the CLA and GLA - and the Indian consumer will benefit from the decision with both models becoming substantially cheaper as a result.

According to a company statement, Mercedes-Benz India will pass on the benefits of localization -- ranging from Rs 1 lakh to 2 lakh -- to the end customer both for the CLA and GLA.

The locally produced CLA 200 CDI Style is priced at Rs 30.70 lakh while the petrol CLA 200 Sport is priced at Rs 32.90 lakh. The CLA 200 CDI Sport is priced at Rs 33.90 lakh. The locally produced petrol GLA 200 Sport is priced at Rs 33.90 lakh (all prices are ex-showroom Delhi).

Mercedes-Benz India on Wednesday kicked off the production of the CLA at its Chakan plant in the outskirts of Pune. The CLA is the seventh locally assembled product from the Mercedes-Benz's portfolio.

"The local production of the CLA will help address the wait list of the products across various markets in India. It will also help cater to any exceptional demand due to the onset of the festival season," the company said in a statement.

According to the statement, India is the only country outside Europe to commence local production of the CLA. Mercedes-Benz is locally producing both the petrol and diesel variants of the CLA at the same time to address demand. The company is also starting the local production of the GLA 200 Sport (petrol version) to address the demand situation.



Eberhard Kern, MD & CEO, Mercedes-Benz India, said: "The CLA with its stunning design, technological innovations and multiple segment first attributes, is already a winning product in our portfolio. It has been rapidly acquiring new customers to the brand and replicating its global success in India as well. We are extremely satisfied with our CLA strategy, which has contributed majorly to our New Generation Cars growth and redefined the segment completely. We are confident that the local production will make the CLA even more attractive for the discerning buyers with additional value propositions and increased availability."


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